Polo 444 Project – inspired from sneakers?

29. Mar, 2010 2 Comments

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Check this,  Volkswagen were looking at targeting the urban generation.   So an agency decided to mashup automotive and sneakers. Almost like, buy a pair of limited edition sneakers (takkies) and score a free Volkswagen Polo.  Be sure to visit the beautiful Polo 444 website: http://www.polo444.nl/

So Volkswagen South Africa, when can we see a hiphop pantsula model?

For more information in a documentry style video, check out the Polo 444 video below.


POLO 444

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2 Responses to “Polo 444 Project – inspired from sneakers?”

  1. Garth Beulich 30. Mar, 2010 at 9:20 am

    DONT DIG THE SHOES BUT THAT POLO IS HOT, JUST DIG THE INTERIOR ON THE WEBPAGE!!!!

  2. Brook 01. Sep, 2010 at 9:12 pm

    Check put our blog to see how we at Middlecott designed the Polo 444 shoes and interior. Sketched and mood boards included: http://blog.middlecott.com/2010/03/23/2010-vw-polo-444-project.aspx

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